Bubba Watson may have just hit his sweetest stroke yet. The pro golfer has opened his very own candy store, Bubba’s Sweet Spot, in Pensacola, Fla.

Golf Digest reports that the store is, “a collaboration between the two-time Masters champ and business developers Quint and Rishy Studer.”

“The trio had been talking for more than a year about the idea of opening a store near Watson’s hometown that would sell candy, fudge, ice cream and other assorted treats,” Golf Digest reports. “The discussions became more serious early in the year as everybody crunched the numbers to figure out how to make the place financially viable. The store had a soft launch in early July with the official grand opening coming last Friday, with Bubba proudly in attendance.”

Bubba’s Sweet Spot website says the store, “produces high quality products and delivers them with superior customer service ensuring a delightful and memorable experience for children and adults of all ages.  Proudly based in Pensacola, Fla.. we strive to make the world better one satisfied customer at a time.”