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How were Hershey’s seasonal candy sales? What’s going on with the company’s expansion into the snacking category? Why are they releasing a revamped sugar-free candy line?
Mariah Havens talks with Candy Industry's Editor Crystal Lindell about all the ways COVID-19 has impacted the company, how Ferrara is approaching Valentine’s Day, and the best strategy for online sales.
Spending projections for Valentine’s Day are not as sweet as 2020, but American consumers are still expected to feel the love, according to a survey conducted by the National Retail Federation and Prosper Insights & Analytics.
