How can we hold both the somberness of what has happened and optimism for what could come? Pantone, the provider of professional color language standards, has represented this through its selection of the 2021 Colors of the Year.

Innova Market Insights says health and immunity will remain “top of mind” for consumers as concerns over COVID-19 extend into next year.

Red is said to evoke love, passion and anger, but in addition to those feelings, GNT says it can inspire excitement and encourage consumers to explore food and drink.

We’re all wondering what the political, social and public health landscape will look like next year, but what about the food industry? What should brand owners, product developers and manufacturers consider?

Nielsen says celebrations over increases in FMCG sales should be short-lived as consumers continue to shift toward recessionary spending patterns. Unemployment and uncertainty over their current employment will prompt consumers to tighten their belts.