Häagen-Dazs launches Ruby cacao ice cream products
Products to be available through September 2020.
Häagen-Dazs is introducing Ruby cacao in two new products and at its branded shops for a limited time.
Sourced and processed by Barry Callebaut, Ruby cacao beans can be found in Ecuador, Brazil and the Ivory Coast. The pink hue and flavor are released during the bean's unique fermentation process.
"The Häagen-Dazs brand encourages consumers to indulge in the finest, and the ruby cacao collection is an extraordinary new experience for people to try," said Rachel Jaiven, Häagen-Dazs brand manager. "The flavor is fresh, fruity and smooth with an aftertaste of berry and a hint of cacao. The brand has expertly paired ruby's unique, delicious taste profile and intriguing color with decadent Häagen-Dazs ice cream, offering consumers a variety of ways to experience this exceptional innovation."
The Häagen-Dazs ruby cacao bean products include:
Ruby Cacao Crackle Pistachio Sweet Cream Trio Crispy Layers: Crispy ruby cacao layers complement creamy layers of Häagen-Dazs pistachio and sweet cream ice cream to deliver a unique texture and flavor combination. S.R.P. (14 oz.): $5.49
Ruby Cacao Ice Cream Bars: Sweet cream ice cream dipped in a rich ruby cacao coating with berry fruity notes. S.R.P. (3 bars): $4.49
The Häagen-Dazs ruby cacao collection is making its way to freezer aisles nationwide now and will only be available through September. In addition, starting Feb. 1, Häagen-Dazs Shops locations will offer ruby cacao sundaes, dipped bars and cones.