Mondelēz launches SnackFutures innovation hub
SnackFutures expected to contribute $100M to revenue growth by 2022.
- Invention of new brands and businesses in key strategic areas
- Reinvention of small-scale Mondelēz brands with large-scale potential
- Venturing with start-up entrepreneurs to seed new businesses
- Well-being snacks and ingredients
- Premium snacks and ingredients
- Digital platforms and capabilities