ProSweets Preview: A look at some of the companies slated to attend
Supporting program with Speakers’ Corner, FutureLab and Science Center, Power Fruits special show and New Product Showcase provides an ideal information platform for sweets and snacks manufacturers.
Come February 1-4, 2014, ProSweets Cologne, the international supplier trade fair for the confectionery industry will again be taking place at the same time as the ISM (International Sweets and Biscuits Fair).
Thus, Koelnmesse’s Hall 10.1 will be transformed into a center for confectionery competency, with more than 300 suppliers from 30 countries presenting new solutions and further developments for ingredients, production, packaging and logistics for sweets and snacks.
For the first time, as a special platform, the “New Product Showcase ProSweets Cologne” will be offered as a showcase for products, packaging and ingredients. In this showcase exhibition, exhibitors of ProSweets Cologne will be able to present their innovations to gain public appeal.
By placing the exhibition very close to ISM’s New Product Showcase, considerable attention is guaranteed, especially from potential customers amongst the exhibitors at the ISM. In daily sessions, the well-established “Speakers’ Corner” will be tackling important topics involving sweet and snacks production, processing and packaging.
Under the direction of Professor Jenz Großhans, “FutureLab,” the “Open think tank” of students from the Köln International School of Design will again be working on packaging concepts for sweets and snacks. Exhibitors from both ProSweets Cologne and the ISM will be able to submit proposals for topics before the fairs start. The results and interim results will be presented to the public three times a day. A special website will keep all informed.
For the first time, there will be a “Science Center” in which food technology institutes will be able to introduce themselves and present current research topics. Here — besides the opportunity to make contacts for research, development and services — exhibitors and visitors will also be able to address issues regarding production and packing.
Furthermore, a special show entitled “Power Fruits” is planned, which will discuss dried fruits as ingredients for sweets and present them in their various facets. Companies will also be able to play their part as exhibitors there.