Forest Park, Ill.-based Ferrara Pan Candy Co. has appointed Hans Becher as its vice president of seasonal sales. Becher, a confectionery industry veteran, started his career at Pathmark in 1974. He joined E. J. Brach in 1979, then moved to Stark/Necco Confections in 1988 where he served as vice president of sales and marketing until recently. Becher received the NCBA’s Silver Candy Dish in 1997 and was inducted into the Candy Hall of Fame in 2000.
“Hans will be joining an elite group of long-time candy personalities, most of whom he has worked with in the past,” says Salvatore Ferrara, president and ceo of Ferrara Pan Candy. “He is a tremendous addition to this experience staff. We look forward to ensuring that this is the last stop in his candy career.” Ferrara Pan’s vice president of sales, Stephen McMichael, notes that Becher has been a friend of his for the past 25 years.
“There continues to be many growth opportunities for Ferrara Pan Candy Co., but without the key personnel of Hans’ caliber, these opportunities cannot be maximized,” he adds. “Our success with competitively priced quality confections is obtained through professionalism, follow-through and communication. I am extremely pleased and honored to now also call Hans a business associate.”