Werther's Original | Candy Industry

Items Tagged with 'Werther's Original'

ARTICLES

Werther’s Original marketing campaign aims to inspire ‘bliss’

Two TV spots set to begin airing Aug. 12.

August 13, 2019

Werther's Original is launching a new marketing campaign the brand hopes will inspire caramel lovers to enjoy "a little piece of bliss."

New Werther's Original Caramel Popcorn flavor

Storck, Chicago.

March 7, 2017

No Comments

Storck, Chicago. Werther's Original Caramel Popcorn is now available in Sea Salt Pretzel, in addition to the Classic Caramel flavor.

Werther’s Original debuts chocolate crème-filled caramel

First time Werther’s has released caramel and chocolate product.

Alyse Thompson

March 7, 2017

No Comments

Chicago-based Storck has added an iconic pairing to its lineup of Werther’s Original products.

Russell Stover, Werther’s Original win Product of the Year award

National consumer survey judges innovation in consumer product categories.

Alyse Thompson

February 13, 2017

No Comments

Product of the Year takes entries for consumer products launched over the last 12 months that demonstrate innovation in the food and beverage, personal care and household product industries.

Werther’s Original Caramel Apple Candies

Storck, Chicago

Olivia Zyszczynski

October 5, 2016

No Comments

Werther’s Original Caramel Apple Candies offer the flavor of a caramel apple that you can take with you on-the-go.

On Demand Confectionery industry experts weigh in on the state of the candy industry, which has gone through the most massive shift in recent memory after grappling with COVID-19. While confectionery as a whole proved to be “pandemic proof,” not every individual category fared so well. Experts will share the insights they’ve gleaned over the last year, while also offering predictions on what’s to come.

Items Tagged with 'Werther's Original'

ARTICLES

Werther’s Original marketing campaign aims to inspire ‘bliss’

New Werther's Original Caramel Popcorn flavor

Werther’s Original debuts chocolate crème-filled caramel

Russell Stover, Werther’s Original win Product of the Year award

Werther’s Original Caramel Apple Candies

Get our eNewsletter delivered to your inbox Twice-weekly!

Candy Industry delivers new product information, trends, news and insider perspectives to your inbox each Monday and Wednesday. You will also receive 'Breaking News' editions that will provide you news that matters most to your business.