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Home » Keywords » Extra

Items Tagged with 'Extra'

ARTICLES

Extra holiday ad

Extra campaign suggests taking a gum break during awkward holiday moments

Campaign created by Mars Wrigley, Energy BBDO.
November 23, 2021
No Comments

With holiday gatherings expected to make a comeback this year, the campaign's seasonal ad spots aim to dial into those interesting, yet comical, moments often seen and experienced when home for the holidays.


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MMs new products

An inside look at Mars Wrigley’s latest new products

Company to launch new products under M&M’S, Extra, Skittles brands.
November 11, 2020
No Comments

Mars Wrigley has introduced a variety of confectionery and snack products this year, and more are planned for early 2021.


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Wrigley Sweet Heat

Wrigley turns up the heat

Wrigley introduces sweet and spicy Skittles, Starburst.
Alyse thompson 200px
Alyse Thompson
July 3, 2017
No Comments

Wrigley was among several companies introducing sweet and spicy candy at the Sweets & Snacks Expo.


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Wrigley's new Halloween-inspired Skittles.

Halloween-inspired Skittles, gum

Wrigley, Chicago
Olivia Zyszczynski
September 21, 2016
No Comments

Wrigley, known for its iconic chewing gum, has two seasonal products to look out for this fall: Extra Pumpkin Spice sugar-free gum and the new Skittles Cauldron Pack.


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sugar free candy

Industry Trends: Sugar-free candy stays sweet

"As sugar-free candy becomes more mainstream, new flavors and functions are created to appeal to consumer tastes."
Aw headshottransparent
Abigail Watt
January 19, 2016
No Comments
People don’t just buy sugar-free candy because of health conditions anymore. Instead, it stems from a growing awareness and desire to maintain a healthy diet.
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Wrigley Products

5 Products Wrigley debuted at NACS!

Wrigley, Chicago
Crystal lindell sept 2020 002 author
Crystal Lindell
November 13, 2015
No Comments
From Maze 5 gum's new mystery flavor to Juicy Fruit’s new flavors and more!
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Extra gum

Extra’s latest ad hits the sweet spot

Viral spots shows what can happen when a good story, a beautiful song and social media come together.
Crystal lindell sept 2020 002 author
Crystal Lindell
November 11, 2015
No Comments
The fact that Extra made an ad, about gum, that not only went viral but also made people cry is kind of incredible when you think about it.
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Events

August 11, 2021

2021 Candy State of the Industry

On Demand Confectionery industry experts weigh in on the state of the candy industry, which has gone through the most massive shift in recent memory after grappling with COVID-19. While confectionery as a whole proved to be “pandemic proof,” not every individual category fared so well. Experts will share the insights they’ve gleaned over the last year, while also offering predictions on what’s to come.

July 19, 2022

State of the Candy Industry: 2022

 It’s clear that the global candy industry is rapidly changing and keeping up with those trends will require both historical context and an eye toward innovation.

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Poll

2022 Valentine’s Day Products Poll

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Products

Natural Food Flavors and Colorants, 2nd Edition

Natural Food Flavors and Colorants, 2nd Edition

Although many foods are appealing, and even perceived as natural, in spite of containing synthetic additives, consumer increasingly prefer food products which are fully natural.

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