In its Top Ten Trends for 2022, Innova Market Insights has identified the demand for trust in a sustainable future as the biggest driver of consumer behavior in the year ahead.

Fairtrade America says results from its biennial Fairtrade Consumer Insights report point to increased trust and favorable perception of Fairtrade certified brands and products among consumers, as well as increased recognition of the Fairtrade Mark.

Bid-On-Equipment found baked goods to be among the most popular, with doughnuts and pies each earning the top spot in 13 states.

On average, consumers are expected to spend $179.70 on Easter festivities, a record for the 13 years the federation has conducted the survey. That’s up from $175.85 in 2020.

Spending projections for Valentine’s Day are not as sweet as 2020, but American consumers are still expected to feel the love, according to a survey conducted by the National Retail Federation and Prosper Insights & Analytics.

Consumer satisfaction with food manufacturing has dipped since the onset of the COVID-19 pandemic, a new report from the American Customer Satisfaction Index (ACSI) reveals.

Toluna surveyed 1,000 people in the U.S. on their perceptions around tetrahydrocannabinol (THC) — the cannabis compound that provides a “high” — and cannabidiol (CBD).

These trends mirror some that Innova Market Insights projects will influence the whole food and beverage industry. 

Food brands need to cater to different consumer needs, and guilt-free indulgences and health/ethical credentials may just be the way forward, says research firm GlobalData.

Despite uncertainty with the COVID-19 pandemic, the National Retail Federation predicts consumers will open their pocketbooks to spread holiday cheer.