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Home » Keywords » Perfetti Van Melle

Items Tagged with 'Perfetti Van Melle'

ARTICLES

Chupa Chups debuts XXL Trio Lollipop

Chupa Chups debuts XXL Trio Lollipop

The lollipop is the only dual-flavor gum pop on the U.S. market.
May 18, 2022
No Comments

Perfetti Van Melle USA, Inc. will introduce the Chupa Chups XXL Trio, a large, multilayered lollipop with bubblegum inside.


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Perfetti Van Melle releases Mentos Berry flavor

Perfetti Van Melle releases Mentos Berry flavor

The gum is sugar-free and contains 30% of the daily recommended dosages of vitamins B6, B12, and C.
May 18, 2022
No Comments

In November, Perfetti Van Melle USA, Inc. will launch a Berry flavor of its Mentos Gum with Vitamins, a gum first launched in 2021 in a Citrus variety.


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Airheads and Highdive Advertising launch creative campaign

Airheads and Highdive Advertising launch creative campaign

Campaign to launch on multiple platforms including Hulu and Roku.
Liz Parker
April 21, 2022
No Comments

Airheads' new campaign is about how people who eat Airheads have more fun — but they take it to hyperbolic heights.


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Orbit Mega Packs

State of the Candy Industry 2021: Gum sales tumble through COVID-19, but rebound expected

Lifting restrictions, product innovation projected to bring consumers back to gum category.
Alyse thompson 200px
Alyse Thompson
August 9, 2021
No Comments

Gum sales began to rebound earlier this summer as mask mandates and other restrictions were lifted. Gum manufacturers hope this, along with product innovation, will draw consumers back to the category.


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Airheads Candy Chicken Sandy

Airheads brand enters chicken sandwich fray

Brand launches Candy Chicken Sandy for National Fried Chicken Day.
July 7, 2021
No Comments

Perfetti Van Melle's Airheads brand launched the Candy Chicken Sandy in observation of National Fried Chicken Day on July 6.


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Mentos PureFresh gum paperboard

Perfetti Van Melle to package Mentos Pure Fresh Gum in paperboard bottle

Company unveiled the packaging innovation at the Sweets & Snacks Expo.
June 25, 2021
No Comments

The new bottle is 90 percent paperboard, is certified recyclable, and contains instructions for recycling.


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Paco Tello_PVM

Perfetti Van Melle NA names Paco Tello as VP operations

In this newly-created role, Tello will report to CEO Sylvia Buxton.
May 27, 2021
No Comments

In this newly-created leadership role, Tello expands his duties to oversee Perfetti Van Melle’s end-to-end supply chain for the U.S. and Mexico.


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Mentos Pure Fresh ADA

Mentos Pure Fresh Gum earns ADA seal of acceptance

American Dental Association found chewing Pure Fresh gum after eating prevents cavities.
May 5, 2021
No Comments

Perfetti Van Melle U.S.A., Inc. announces its Mentos Pure Fresh Gum has been awarded the ADA Seal of Acceptance by the American Dental Association.


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Fruit-tella gummies

Fruit-tella Soft Gummies gaining traction in U.S.

Perfetti Van Melle introduced the product in the U.S. in late 2020.
April 5, 2021
No Comments

"We are thrilled about the upfront consumer response to our Fruit-tella Soft Gummies since we introduced our real, fruit-flavored soft gummies to the U.S. market in late 2020," said Craig Cuchra, v.p. of marketing for Perfetti Van Melle North America.


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Perfetti Van Melle logo

Perfetti Van Melle names Craig Cuchra as marketing VP for U.S., Canada

Cuchra will oversee marketing for all candy, gum, mint brands in U.S., Canada portfolios.
March 10, 2021
No Comments

Perfetti Van Melle has named Craig Cuchra as v.p., marketing, for Perfetti Van Melle U.S. and Canada, effective March 1.


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More Articles Tagged with 'Perfetti Van Melle'
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Events

August 11, 2021

2021 Candy State of the Industry

On Demand Confectionery industry experts weigh in on the state of the candy industry, which has gone through the most massive shift in recent memory after grappling with COVID-19. While confectionery as a whole proved to be “pandemic proof,” not every individual category fared so well. Experts will share the insights they’ve gleaned over the last year, while also offering predictions on what’s to come.

July 19, 2022

State of the Candy Industry: 2022

 It’s clear that the global candy industry is rapidly changing and keeping up with those trends will require both historical context and an eye toward innovation.

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2022 Valentine’s Day Products Poll

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Natural Food Flavors and Colorants, 2nd Edition

Natural Food Flavors and Colorants, 2nd Edition

Although many foods are appealing, and even perceived as natural, in spite of containing synthetic additives, consumer increasingly prefer food products which are fully natural.

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