Trying products with unexpected flavors offers a moment of wonder, and the act of actually discovering it adds to the anticipation.

While online shopping has erased geographic barriers for many consumers, there are holiday shopping behaviors that differ between urban and rural consumers.

Consumers are actively looking to change their diets by reducing their sugar intake and live healthier lifestyles, but there are many challenges to achieving sugar reduction.

FMCG Gurus reports in new research that 88 percent of consumers in the U.S. say they snack, largely due to skipping meals throughout the day. 

There’s a reason why tension over climate change, plastic use and other environmental concerns have swelled, the Hartman Group says in a new report. These crises are no longer distant concepts — they’re urgent problems, and consumers want solutions.

The 2019 American Customer Satisfaction Index has a candy company at the top. Hershey, with a score of 84 (out of 100), tied with Pepsi for the top brand spot on this year's list.

Reese’s Peanut Butter Cups are America’s favorite Halloween candy, according to a new survey by New Jersey-based Monmouth University.

We’ve all dealt with long checkout lines, haggling with a customer service rep, or having a website crash by clicking “place order.” New research from Klarna suggests shoppers will only tolerate such aggravations for so long.