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Food brands need to cater to different consumer needs, and guilt-free indulgences and health/ethical credentials may just be the way forward, says research firm GlobalData.
A new FONA Trend Insights report says healthy indulgence has grown, showing the influence of the health and wellness movement on the ways consumers treat themselves.
With healthy snacking options on the rise, consumers still look for standard indulgences, according to a new report by Geneva, Ill.-based flavor company FONA International.
Increasingly, consumers are looking for more nutritious indulgences. They want the proverbial "better for you" treats that still taste good, says Packaged Facts' new report, "Sweet Baked Goods: U.S. Market Trends."