purchase behavior | Candy Industry

Items Tagged with 'purchase behavior'

ARTICLES

Which candy trends will endure post-pandemic?

RangeMe’s Brandon Leong offers insight into how COVID-19 shaped candy purchase patterns.

Brandon Leong

July 30, 2021

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Given the need for both comfort and health, the trends appearing across the candy industry may or may not have legs. RangeMe's Brandon Leong talks trends the online sourcing platform sees sticking around longer than an everlasting gobstopper.

Study: Consumer claims and purchase data disagree

Sweetener360 study shows consumers not avoiding specific ingredients.

Abigail Watt

February 20, 2015

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Although consumers claim to avoid certain ingredients — such as sugar or high fructose corn syrup — a new study by Nielsen and Mintel Consulting shows that those claims aren’t usually true.

On Demand Confectionery industry experts weigh in on the state of the candy industry, which has gone through the most massive shift in recent memory after grappling with COVID-19. While confectionery as a whole proved to be “pandemic proof,” not every individual category fared so well. Experts will share the insights they’ve gleaned over the last year, while also offering predictions on what’s to come.

It’s clear that the global candy industry is rapidly changing and keeping up with those trends will require both historical context and an eye toward innovation.

Items Tagged with 'purchase behavior'

ARTICLES

Which candy trends will endure post-pandemic?

Study: Consumer claims and purchase data disagree

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