Perfetti Van Melle's Airheads brand launched the Candy Chicken Sandy in observation of National Fried Chicken Day on July 6.

Fairtrade has unveiled a new global campaign, “Bitter Sweet,” featuring a stop-motion animation, titled "Unwrap a Fairer Future," that showcases the challenges within the cocoa supply chain and how Fairtrade works to overcome them.

GODIVA is launching a sampling program in New York City to celebrate its 95th anniversary and to raise awareness of the brand’s national availability in food, drug, grocery and mass retailers.

Aiming to support fathers around the world who rely on the Dad joke to get a reaction from their kids, the brand has launched a series of comical PSAs to tell people it’s OK to Dad joke.

Each pack includes a unique message and a complementary Spotify playlist to match the theme of the message.

The Nerds brand is partnering with “Stranger Things” actor Gaten Matarazzo and his fans to hypothesize on the stranger-than-life origins of the brand's latest multi-texture invention – Gummy Clusters.

5 gum is the exclusive gum partner of Square Enix and Crystal Dynamics for Marvel's Avengers game, set for release on Sept. 4.

Trolli has built on its dark, quirky “It’s Trolli” campaign after last year’s advertising spots boosted sales and consumer engagement.

Next month the Skittles brand is launching limited-edition Pride Packs, which feature a colorless packaging design and colorless candies inside, to illustrate “only one rainbow matters” during Pride Month.

A notice on Spangler’s website says the program will end May 31 and encourages customers to redeem their points before that date.