natural flavors

Specific is better for food product benefit claims

Mintel research reveals decrease in “all natural” claims on Canadian product launches.

December 12, 2018

Americans aren't the only ones confused about how “natural” can and should apply to food. New research from Mintel shows our neighbors to the north might be struggling with it, too.

Flavor trends: A Natural Dilemma

Consumer desire for all-natural confections can lead to challenges for flavorists trying to create new flavor profiles.

Abigail Watt

March 28, 2016

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When it comes to food, and especially candy, flavor is king. It’s a fact that the industry understands well — if it doesn’t taste good, consumers won’t eat it.

How supposedly good intentions almost killed a chocolate company

Ritter Sport wins critical labeling battle in Munich Supreme Court

Bernie Pacyniak

September 17, 2014

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Recently, the company has been in a litigious court case involving its natural flavoring description on the label of its Whole Hazelnut Chocolate bar.