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Home » Keywords » Jolly Rancher

Items Tagged with 'Jolly Rancher'

ARTICLES

Frutati

2020 State of the Confectionery Industry: Hard candy sales dip

Dollar sales dropped by 2.6 percent in year ending June 14, IRI says.
Alyse Thompson
July 20, 2020
No Comments
While the chewy candy category continues to grow, U.S. sales for hard candy — driven by lollipops and sugar-free options — are seeing declines.
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Jolly Rancher Fruit Gang

How ‘sucking’ helped Jolly Rancher's sales surge

Advertising campaign delivers double-digit sales gain, wins Hershey Effie Award.
Alyse thompson 200px
Alyse Thompson
September 20, 2017
No Comments
It’s safe to say that nobody wants to “suck” at what they do. Generally, having that verb assigned to your work or operation means change is in order. But Jolly Rancher, a Hershey brand that was experiencing a period of sales decline, decided to put the term — and both its meanings — to good use.

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hard candy

Hard Candy Trends: Taking back the reins

Hard candy makers respond to a year of downward sales with new products, expansion and packaging innovation.
Valerie King
April 16, 2014
One Comment
While there’s no smoking gun to explain the decline in sales, one thing’s for sure, as far as Sally Lyons Wyatt, at IRI is concerned — there is a huge need for innovation.
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khloe and lamar

Enjoying the finer hard candies in life

Increased sales in the hard candy category allows industry to expand and specialize.
Jorona Johnson
June 6, 2013
No Comments
In the past, manufacturers would choose either one of the products and make a line filled with only hard candies, or only lollipops. While it was, and still is, a successful plan, candy companies are seeing a third option: launching both a hard candy and a lollipop.
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Twix releases Cookie Dough variety

Twix to release Cookie Dough variety

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Events

August 11, 2021

2021 Candy State of the Industry

On Demand Confectionery industry experts weigh in on the state of the candy industry, which has gone through the most massive shift in recent memory after grappling with COVID-19. While confectionery as a whole proved to be “pandemic proof,” not every individual category fared so well. Experts will share the insights they’ve gleaned over the last year, while also offering predictions on what’s to come.

July 19, 2022

State of the Candy Industry: 2022

 It’s clear that the global candy industry is rapidly changing and keeping up with those trends will require both historical context and an eye toward innovation.

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Poll

2022 Valentine’s Day Products Poll

Gifting Chocolate
Non-Gifting Chocolate
Non-Chocolate
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Products

Natural Food Flavors and Colorants, 2nd Edition

Natural Food Flavors and Colorants, 2nd Edition

Although many foods are appealing, and even perceived as natural, in spite of containing synthetic additives, consumer increasingly prefer food products which are fully natural.

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