Mars Wrigley Confectionery has introduced limited-edition Snickers Intense Flavor bars.

In honor of Super Bowl 50, Snickers is treating the game to an honor usually reserved for presidents and major Hollywood stars – a "happy birthday" serenade from Marilyn Monroe.

Hunger can make people do all kinds of silly things. According to Snickers, it can also make you "dimpatient" — that is, dim and impatient.

"Snickers Bar is the top-selling and fastest-turning item on shelf, so shoppers will be eager to pick up new Snickers Crisper," says Tim LeBel, v.p. of Sales for Mars Chocolate North America.

This Christmas season, Mars is delivering White Peppermint Candies, Snickers Minis Canes for the Holidays, and M&M’s Twist ‘n Pour dispensers.

Perhaps one of the best traits the chocolate bar industry has to offer is its maintenance of old favorites, coupled with innovative and exciting new flavors that give even the bravest of taste buds a run for their money.

This Halloween, Mars is delivering exciting new Fun Size bags, 2-To-Go packages, variety mixes, and chocolate pumpkins!

This year, Snickers released its Super Bowl commercial early for the first time ever thanks to a swell in requests from fans on social media.