Welch’s Mixed Fruit Easter Fruit Snacks have Easter-themed graphics and fun shapes including a chick, egg, flower and bunny.

The Ferrero Group will acquire Kellogg Co.’s cookie, fruit and fruit-flavored snack, ice cream cone and pie crust businesses for $1.3 billion.

Made with real fruit, Welch’s Valentine’s Day fruit snacks are heart-shaped pieces with emoji faces on them.

Snack bar manufacturer KIND Healthy Foods has branched into the fruit snacks category by introducing KIND Fruit Bites, made with fruit and no added sugar.

Snacking rules. And fruit snacks — of all varieties — are grabbing more and more shelf space.