Kinder Bueno introduces celebrity-inspired Instagram filter

Brand partners with filmmaker Cole Walliser to develop filter.

June 14, 2021

Kinder Bueno is celebrating #NationalSelfieDay on Monday, June 21 by introducing buenobot by Kinder Bueno, a celebrity-inspired Instagram filter to help consumers feel like stars in their daily lives.

Millennials, Gen Z love Instagrammable desserts made with candy brands they know

New research from Hershey shows how to capture young consumers.

Alyse Thompson

August 8, 2018

It’s a sweet, simple truth: Most people like dessert. But what’s better than a regular dessert? One that features consumers’ favorite brands, according to new research from The Hershey Co. and The Center for Generational Kinetics.

Which candy companies use social media best?

Hint: It’s about so much more than "Likes."

Crystal Lindell

November 7, 2012

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It turns out that candy companies really "like" Facebook. Or at least there’s where a majority of them have focused their social media efforts.

2021 Candy State of the Industry

On Demand Confectionery industry experts weigh in on the state of the candy industry, which has gone through the most massive shift in recent memory after grappling with COVID-19. While confectionery as a whole proved to be “pandemic proof,” not every individual category fared so well. Experts will share the insights they’ve gleaned over the last year, while also offering predictions on what’s to come.

Seasonal Candy Trends in a Post-Pandemic World

Seasonal candy continues to drive innovation and growth in the industry, and candymakers are tapping into that potentially more than ever before. While the focus on traditional fall and winter holidays remains strong, candy companies are creating more products for non-traditional celebrations during other times of the years, and they are marketing them in exciting new ways to reach consumers both in-store and online.

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Does your company plan to develop or introduce products over the next year that fit any of the following trends?

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Products

Natural Food Flavors and Colorants, 2nd Edition

Although many foods are appealing, and even perceived as natural, in spite of containing synthetic additives, consumer increasingly prefer food products which are fully natural.

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Items Tagged with 'social media and chocolate'

ARTICLES

Kinder Bueno introduces celebrity-inspired Instagram filter

Millennials, Gen Z love Instagrammable desserts made with candy brands they know

Which candy companies use social media best?

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