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Candy Industryrecently spoke to Dan Cutchin, vice president of marketing at Ferrero North America, about Tic Tac’s recent innovations, the role pack size played in serving consumers’ shifting needs, and the brand’s trip to space.
GODIVA has launched the global “GODIVA is Chocolate” marketing campaign, celebrating GODIVA's growth beyond its gifting roots to become a more accessible brand.
The Reese’s brand is bringing Reese’s Peanut Butter Lovers Cups and Reese's Ultimate Peanut Butter Lovers Cups back to store shelves for a limited time.
Mars Wrigley is updating the M&M'S brand’s characters to include more nuanced personalities and underscore the importance of self-expression and the power of community.
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