Items Tagged with 'ferrara'

ARTICLES

Ferrara sets new goals for diverse workforce, from boardroom to facility floor

Company works to promote empathy as a corporate value in expanding DE&I commitments.

June 7, 2021

"Our 2021 DE&I commitments are ambitious, measurable, and guided by our values in support of our team and communities," said Ferrara CEO Todd Siwak.

Podcast: Ferrara’s Mariah Havens on Valentine’s Day candy, COVID-19’s impact and Amazon’s data

Havens shares insights on the candy company's seasonal sales, using data to increase digital sales, and new products.

Crystal Lindell

February 10, 2021

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Mariah Havens talks with Candy Industry's Editor Crystal Lindell about all the ways COVID-19 has impacted the company, how Ferrara is approaching Valentine’s Day, and the best strategy for online sales.

Ferrara’s Mariah Havens talks Halloween, Amazon and that BRACH’S Turkey Dinner Candy Corn

The senior brand manager of seasonal marketing says Ferrara has turned to eCommerce, packaging changes and an elongated selling season to remain successful during tumultuous times.

October 7, 2020

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"At Ferrara, we know that unique innovations and exclusive product offerings help to drive people in-store. As polarizing as it may be, there’s no better example than the recent release of BRACH’S Turkey Dinner Candy Corn, created exclusively for Walgreens," Havens said.

SweeTARTS partners with fashion designer Christian Siriano

Partnership is meant to celebrate candy’s 'Be Both' campaign.

Crystal Lindell

August 27, 2019

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Siriano designed a custom couture look inspired by the brand, which celebrates the freedom to be "more than one thing."

Lawsuit

Ferrara sues American Licorice for $1.8M over insect infestation

Ferrara claims American licorice sold the company Red Vines infested with rice weevils.

Crystal Lindell

September 9, 2015

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The Ferrara Candy Co. is suing American Licorice for $1.8 million after it says the company sent Ferrara insect-infected Red Vines.

One-on-one with Sal Ferrara

Chairman and ceo of newly merged Ferrara Candy Co. shares reasons for the move, goals for the future.

Bernie Pacyniak

September 12, 2012

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Chairman and ceo of newly merged Ferrara Candy Co. shares reasons for the move, goals for the future.

2021 Candy State of the Industry

On Demand Confectionery industry experts weigh in on the state of the candy industry, which has gone through the most massive shift in recent memory after grappling with COVID-19. While confectionery as a whole proved to be “pandemic proof,” not every individual category fared so well. Experts will share the insights they’ve gleaned over the last year, while also offering predictions on what’s to come.

Seasonal Candy Trends in a Post-Pandemic World

Seasonal candy continues to drive innovation and growth in the industry, and candymakers are tapping into that potentially more than ever before. While the focus on traditional fall and winter holidays remains strong, candy companies are creating more products for non-traditional celebrations during other times of the years, and they are marketing them in exciting new ways to reach consumers both in-store and online.

Poll

Does your company plan to develop or introduce products over the next year that fit any of the following trends?

View Results

Poll Archive

Products

Natural Food Flavors and Colorants, 2nd Edition

Although many foods are appealing, and even perceived as natural, in spite of containing synthetic additives, consumer increasingly prefer food products which are fully natural.

See More Products

Items Tagged with 'ferrara'

ARTICLES

Ferrara sets new goals for diverse workforce, from boardroom to facility floor

Podcast: Ferrara’s Mariah Havens on Valentine’s Day candy, COVID-19’s impact and Amazon’s data

Ferrara’s Mariah Havens talks Halloween, Amazon and that BRACH’S Turkey Dinner Candy Corn

SweeTARTS partners with fashion designer Christian Siriano

Ferrara sues American Licorice for $1.8M over insect infestation

One-on-one with Sal Ferrara

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