Zacharias will lead trade marketing, category management and shopper marketing for Ferrero’s portfolio.

Baby Ruth and Trident Vibes have been recognized as 2020 Products of the Year, a consumer-voted award for product innovation.

The Tic Tac brand is joining forces with global audio streaming service Spotify to offer Hear For It, a unique event series that employs Spotify's streaming intelligence to target listeners and consumers who exemplify the fun and refreshing personality of the Tic Tac brand. 

Springboarding off the success of Kinder Joy, Ferrero USA marked this month the official U.S. introduction of its second Kinder product: Kinder Bueno.

Ferrero has officially opened a new distribution center in Jonestown, Pa. that’s designed to support the company’s organic growth and integration of new brands.

Ferrero, maker of Ferrero Rocher, is breaking into the competitive assorted boxed chocolates category with the U.S. launch of Golden Gallery Signature, a premium assortment designed to inspire sharing.

Once complete, the expansion will add nearly 100 local jobs and bring the facility to a total of 67,000 sq. ft. of warehousing and packaging space.