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On Demand The candy industry is facing a once in a life-time period of uncertainty. This is something that is going to have a profound impact on buying behavior. Whilst such uncertainty will bring about heightened price sensitivity, it is also something that will result in consumers seeking out moments of comfort and escapism.
On Demand The ongoing pandemic has changed the way consumers shop, socialize, and share, behaviors that have a direct impact on the confectionery industry. In this webinar looking at the 2020 State of the Confectionery Industry, we will consider the undeniable fact that even though we are avoiding crowds and are side-stepping sharing occasions, we crave the comfort and security confectionery provides us.
The 2020 “Packaging & Branding Strategies” free editorial webinar, produced by Candy Industry and Snack Food & Wholesale Bakery, will take place on October 6, 2020 at 2:00 PM EDT. This webinar will provide insights and updates related to current and emerging trends in packaging processes, as well as market, branding, and design strategies. This will include analysis of COVID-19 impact on consumer behavior and the overall market. Read More
