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How can we hold both the somberness of what has happened and optimism for what could come? Pantone, the provider of professional color language standards, has represented this through its selection of the 2021 Colors of the Year.
We just spent all of 2020 being hit with one large-scale traumatic event after another. How could anyone possibly know what the 2021 confectionery trends are going to be?
Red is said to evoke love, passion and anger, but in addition to those feelings, GNT says it can inspire excitement and encourage consumers to explore food and drink.
Unfortunately, COVID-19 cases are still surging across the U.S., making family parties risky. But a vaccine is close, and candy can get us through the final stretch.