Will Cowling

Will consumers’ new weight loss goals really mean eating less sugar?

FMCG Gurus research shows more people are conscious of their weight post-pandemic, but taste and enjoyment continue to be their priority.

Will Cowling

May 24, 2021

No Comments

FMCG Gurus research shows more people are conscious of their weight post-pandemic, but taste and enjoyment continue to be the priority for consumers.

Confectionery products should help consumers maximize personal relationships

Nearly 60 percent of consumers are worried about COVID-19’s impact on loved ones, FMCG Gurus finds.

Will Cowling

July 22, 2020

As the COVID-19 pandemic has passed its peak in many countries and consumers embrace the concept of the “new normal,” they are re-evaluating what is important to them in life.

How do Canadian consumers snack?

FMCG Gurus offers insights into Canadian consumers’ snacking habits.

Will Cowling

March 18, 2020

No Comments

The modern consumer lives a busy lifestyle, cramming in multiple activities into a day. This has led to more consumers choosing to snack since they do not have enough time for traditional meals.

The 2020 consumer doesn't want to compromise

Insights from FMCG shows how consumers are indulging and what flavor profiles they’re seeking.

Will Cowling

February 19, 2020

No Comments

FMCG insights show that brands must offer conveniently nutritious products that have functional benefits and offer new exotic flavors.

Consumers continue to seek products with natural ingredients

FMCG research reveals nearly half of consumers say “natural” confectionery is important.

Will Cowling

January 22, 2020

No Comments

Consumers are actively looking for more natural products and ingredients, but what does naturalness mean to them?

Research finds chocolate a top snacking option for U.S. consumers

U.S. consumers also snack to relieve hunger from skipped meals.

Will Cowling

November 4, 2019

No Comments

FMCG Gurus reports in new research that 88 percent of consumers in the U.S. say they snack, largely due to skipping meals throughout the day.

On Demand Confectionery industry experts weigh in on the state of the candy industry, which has gone through the most massive shift in recent memory after grappling with COVID-19. While confectionery as a whole proved to be “pandemic proof,” not every individual category fared so well. Experts will share the insights they’ve gleaned over the last year, while also offering predictions on what’s to come.

To celebrate the 75th year of this prestigious award, we invite you to join us for an evening reception honoring its rich heritage and to celebrate the nominees and winner of the 2022 Kettle Award.

Will Cowling

ARTICLES

Will consumers’ new weight loss goals really mean eating less sugar?

Confectionery products should help consumers maximize personal relationships

How do Canadian consumers snack?

The 2020 consumer doesn't want to compromise

Consumers continue to seek products with natural ingredients

Research finds chocolate a top snacking option for U.S. consumers

Get our eNewsletter delivered to your inbox Twice-weekly!

Candy Industry delivers new product information, trends, news and insider perspectives to your inbox each Monday and Wednesday. You will also receive 'Breaking News' editions that will provide you news that matters most to your business.