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The brand is planning to release new Reese’s Snack Cakes, which they describe as “a first-of-its-kind, mid-morning cake treat by the Reese’s brand you love.”
We got word this week that the 2020 Private Label Manufacturers Association Show has been moved to a virtual format — the last 2020 event Candy Industry had planned to cover in person this year. So now we look to 2021.
Mars Wrigley has launched its 2020 Halloween candy lineup, which includes a sharpened portfolio of everyday favorites, classic Halloween varieties and new treats.
Founder Mayssa Chehata said she wanted to create a delicious candy that people could eat guilt-free. Something that made them feel like they were “behaving” while breaking the rules.