Liquid Core Gum Co. announces Icy Mint-flavored SMILE Gum, including activated charcoal and hydroxyapatite. The gum has zero sugar, and is vegan and gluten-free, with a suggested retail price of $4.99 per 5-pack. 

Liquid Core SMILE was formulated using ingredients shown to strengthen tooth enamel and improve oral health. The product is part of the Liquid Core Health & Wellness Collection working to combat gum disease, which has been linked to several illnesses including heart disease and diabetes. 

“Liquid Core Smile is the time-saving, portable solution for a healthier mouth,” stated Scott Schaible, Liquid Core COO. “Every brand we launch, and every idea we consider at Liquid Core is designed to empower people’s lives and help them perform better."