Kit Kat Halloween consume named ‘Most Creative Four-Person Costume of 2021’

The seven-ft.-tall costume is a four-person human sized KIT KAT replica.

Kit Kat is giving fans the choice to stick together (literally) or break apart from their trick-or-treating squad this Halloween.

Standing seven feet tall and boasting four chocolate wafers covered with a magnetic wrapper, this four-person human sized Kit Kat replica is a truly sweet trick-or-treating getup. And it was named the "Most Creative Four-Person Costume of 2021" by the Halloween & Costume Association.

"Group costumes can be really hard to choose when you have so many people that need to agree, but luckily everyone loves and can agree on Kit Kat," said Benita Chang-Godoy, senior brand manager of Kit Kat. "It's time to bring the perfect four-person Halloween costume that is a show-stopper to wear together but also really fun to break apart."

"Halloween costumes seem to get more and more creative each year, and 2021 has been no exception," said Aneisha McMillan, public relations director of the Halloween & Costume Association. "Group costumes are trending, and Kit Kat is turning heads with their new costume, which is large enough to fit four people – how fun!"

Kit Kat also is giving fans a shot to wear the larger-than-life costume with their crew, simply by tagging three people that they could rock the look with on the brand’s Instagram or Facebook pages.

One lucky squad will be selected to win a customized Kit Kat costume just in time for Halloween and, with it, probably win every costume contest too. Full contest rules* can be found here.

Crystal Lindell, Former editor-in-chief of Candy Industry Magazine. While here she has worked on Candy Industry Magazine, Food Engineering Magazine and Food Safety Strategies. She holds a master’s degree in public affairs reporting from the University of Illinois – Springfield and a bachelor’s degree in political science from Western Illinois University. And her favorite breakfast is a cup of espresso and Twix bar.