Minnesota-based Pearson Candy Co. has put a seasonal spin on the Salted Nut Roll, offering two limited-edition flavors: Apple Pie and Pumpkin Spice.
These new varieties deliver the comfort and nostalgic flavors of fall. Apple Pie flavor joins peanuts, caramel, and nougat for a Salted Nut Roll slice of fall heaven. Pumpkin Spice balances pumpkin, cinnamon and nutmeg flavors with peanuts, caramel, and nougat.
Just like the classic Salted Nut Roll, the Apple Pie and Pumpkin Spice varieties are protein-packed candy bars. Each 1.8-oz. bar has 6 grams of protein.
Pearson’s Candy Co. is always innovating while delivering high-quality confections. This product launch follows the limited-edition launch of Cinnamon Churro and Spicy Salted Nut Rolls in May. The spring launch demonstrated consumer interest in new flavors, driving excitement around the Salted Nut Roll brand and Pearson’s.
The new Salted Nut Roll flavors were developed based on consumer trends and preferences. Apple Pie continues to top the charts for consumer preference in the United States, and the company’s consumer panel had strong purchase interest for the new Salted Nut Roll flavor. And while it may seem like Pumpkin Spice flavors are ubiquitous in the fall, it’s for good reason, since almost 70 percent of people have consumed pumpkin spice flavors with the majority consuming this popular flavor profile from 1 to 3 times per week.
“Both customers and consumer taste tests have shown that these two new flavor additions will have strong appeal at the shelf,” said Randy Klemann, Pearson’s senior v.p. of sales. “The comforting taste of apple pie and cult-favorite pumpkin spice will be fun flavors for our Salted Nut Roll fans to seek out this fall.”
Apple Pie and Pumpkin Spice Salted Nut Rolls are now available at local retailers and on Amazon in 24-ct. or a 6-pack variety pack.