Russell Stover Chocolates has launched Joy Bites, a collection of Fairtrade chocolate bars with non-GMO and organic ingredients and no added sugar.
The Joy Bites collection includes chocolate bars with breakable bites wrapped in resealable packaging that is 100% recyclable with FSC certified outer sleeves.
Born from the belief that everyone deserves a bite of joy every day, Russell Stover Joy Bites showcase a contribution to a worldwide growing commitment to sustainable practices. Russell Stover crafted Joy Bites using carefully selected ingredients with no artificial flavors or preservatives, no added colors and of course, no added sugar. Russell Stover Joy Bites are made with plant-based stevia extract.
With a shared mission to spread and foster joy, Joy Bites is proud to announce a partnership with Step Up, a non-profit organization aimed at helping girls and young women achieve professional success through mentorship. The partnership between Joy Bites and Step Up will kick-off with a special virtual event hosted by Daphne Oz on June 16.
Joy Bites chocolate bars come in the following filled and solid varieties:
- Caramel in Chocolate
- Peanut Butter in Chocolate
- Smooth Creamy Chocolate
- Sea Salt Caramel in Dark Chocolate
- Roasted Almonds in Dark Chocolate
The Joy Bites collection highlights a significant innovation for Russell Stover. Nearly 100 years after the company was founded, the launch of the Joy Bites assortment is the company's first product line crafted with no added sugar. Russell Stover Joy Bites cater to chocolate lovers everywhere, including those who may be following a keto-friendly lifestyle.
"With 100 years of experience making high quality chocolate, we are better equipped than most to deliver great tasting chocolate without all of the added sugar," said Jill Beveridge, v.p. of innovation and development at Russell Stover. "We have received an extremely positive response to the Joy Bites collection from our customers and from consumers. Joy Bites highlight Russell Stover's consumer-focused commitment to innovation and creativity, and we look forward to continuing to introduce new and exciting products to this collection."
Joy Bites can be found at leading retailers including Albertson's, Safeway, Kroger, Meijer, Winn Dixie (fall 2021), Walmart (fall 2021) or by visiting RussellStover.com.
