Organizers of ISM and ProSweets have announced plans to move forward on an in-person/digital hybrid of the parallel tradeshows — both of which are slated to be held  Jan. 21 through Feb. 3, 2021 in Cologne, Germany. 

The new digital options — which allow for online appointment scheduling, targeted product searches and virtual meetings — should help the event overcome the hurdles it faces for the in-person conference as the world continues to grapple with the COVID-19 pandemic.