English Toffee Peanut named winning M&M’S flavor in 2019 Flavor Vote
Fans were asked to choose from three internationally-inspired flavors.
The results are in — M&M’S fans have selected English Toffee Peanut as their favorite option from this year's Flavor Vote campaign.
Beginning this month, English Toffee Peanut will officially join the M&M'S line-up in stores. It features the delicious combination of sweet toffee and savory peanut, covered in milk chocolate and wrapped in the brand's signature colorful crispy shell.
"We love inviting our fans to partake in the flavor innovation process and influence the M&M'S products they see on shelves," said Allison Miazga-Bedrick, M&M’S brand director. "We were thrilled to see so many of our passionate fans engage in the campaign and cast their votes, with English Toffee Peanut as the overwhelming fan-favorite!"
Earlier this year, M&M'S launched three internationally-inspired flavors under its 2019 Flavor Vote campaign: Mexican Jalapeño Peanut, Thai Coconut Peanut and English Toffee Peanut. In 2018, fans picked Crunchy Mint as the winner of the Flavor Vote campaign.
M&M'S fans nationwide can find M&M'S English Toffee Peanut on mms.com and on shelves at retailers nationwide in 2.83-oz. share size packages and sharing 8-oz. standup pouches.