Crunchy Mint selected as winning flavor in M&M’s 2018 Flavor Vote
New flavor to appear in stores for the next 18 months.
August 1, 2018
The results are in: Crunchy Mint will join M&M’S lineup of flavors this month after fans selected it as the winner of the 2018 Flavor Vote.
Crunchy Mint, which edged out Crunchy Espresso and Crunchy Raspberry, will appear in U.S. stores for the next 18 months while supplies last.
"Our fans have spoken and once again played an influential role in choosing the next flavor of M&M'S," says Allison Miazga-Bedrick, M&M’S brand director. "We love providing our fans with opportunities to have their voices heard, and we look forward to finding more ways to do so in the future."
Made with dark chocolate and wrapped in the brand's signature colorful crispy shell, Crunchy Mint features a cocoa rice crisp center, offering fans a chocolatey crunch in every bite. The M&M’S are available at retailers nationwide in 2.83-oz. share size and an 8-oz. standup pouch.
Mars Wrigley Confectionery launched the first Flavor Vote in 2016 in honor of the M&M’S brand’s 75th anniversary. With more than one million votes submitted, fans selected Coffee Nut as their favorite peanut flavor, joining Original Peanut.