Chocolove, a Boulder, Colo.-based premium chocolate maker, has appointed Patrick Peeters as its maitre chocolatier and chief of innovation.

Peeters was born and raised in Belgium, and has spent years dedicated to the art of fine food.

His experience ranges from opening a pastry shop in Leuven, Belgium to becoming technical advisor for Barry Callebaut and chef chocolatier for Godiva.

He is also a member of Barry Callebaut's Ambassador Club. He will pass his knowledge and expertise in the creative pursuit of high quality products to Chocolove.

Chocolove chocolate bars are available in 24 distinct flavors that range from a sweet, creamy Milk Chocolate with a 33% cocoa content, up to an Extra Strong Dark with an impressively strong yet smooth 77% cocoa content. Tied to chocolate's natural counterpart, love, each bar resembles a love letter, complete with a romantic poem.

For the past 18 years, Chocolove has been quietly developing a loyal consumer following in natural and organic food stores around the country, including Whole Foods and Wild Oats. In 2005, Chocolove began its expansion into gourmet and conventional grocers, such as King Soopers, Gelson’s, HEB and Bristol Farms, making this delightful treat more readily available to its ever-growing fan base.