Not one marketing dollar was spent, but G.H. Cretors all natural popped corn made it to the big screen of Red 2. Filmmakers had tried the popcorn in Canada as Red 2 was being filmed and asked the Waukegan, Ill., manufacturer if it could be used as a prop.

Actress Mary-Louise Parker picks up a bag of G.H. Cretors Chicago Mix during a scene that takes places in Costco and then hangs onto it for five minutes of the movie’s opening until it flies everywhere during an explosion.