Candy Product Update
June 1, 2005
Russell Stover Unveils Weight Watchers® chocolate Line
Russell Stover Candies
Russell Stover introduces an extensive line of licensed Weight Watchers® Branded Chocolate Candies by Whitman. Available in bags and two-piece candy packs, the candies carry a Weight Watchers® Points® value of one per piece and contain no trans fats.
Milk chocolate covered bagged candies include: Almond Nougat, English Toffee Squares, Coconut, Pecan Crowns (pecans and caramel), Crispy Butter Cream Caramel, Peanut Butter Crunch and Caramel Drops. Mint Patties are covered in dark chocolate.
Chocolate Candy Packs include the following milk chocolate covered confections: Pecan Crowns, English Toffee Squares, Crispy Butter Cream Caramels, Chocolate Mousse and Coconut Dreams, plus Mint Patties covered in dark chocolate.
Holy Sweet Tooth, Robin!
Flix Candy/Imaginings 3 Inc.
Flix Candy introduces a line of licensed Batman candy products that are as gadget-y as anything in the Caped Crusader’s belt. Timed for release in advance of the summer movie “Batman Begins,” it includes: Batman Projector Pop, Batman Sour Spray, Batman Yo-Goo and Batman Push Puppet.
In the dark, kids can shine the Bat-Signal up to 10 feet away on any surface with the Batman Projector Pop lollipop. Suggested retail price range is 99 cents to $1.29 and it is available in a 96-count shipper.
Batman Sour Spray in Sour Blue Raspberry flavor features a collectible Batman head used as a cap. Suggested retail price range is 99 cents to $1.19.
Batman Yo-Goo offers a collectible Batman spoon with a lollipop on the end for dipping into sour liquid candy. It comes in a variety of flavor combinations and has a suggested retail price range of $1.99 to $2.19.
Batman Push Puppet features a caped Batman throwing his Batarang. It comes with 42.5 grams of multi-flavored candy stars and has a suggested retail price range of $2.99 to $3.49.
Winnie the Pooh Candy Offers Fun, Educational Value
Spangler Candy Co.
Spangler joins forces with Disney to introduce Winnie the Pooh Saf-T-Pops featuring packaging with full-color Winnie the Pooh characters printed on individual lollipop wrappers.
This item offers educational value as well, with letters and numbers on every lollipop. Teachers and parents are encouraged to visit the new Spangler website, www.saftpops.com, for educational tips and ideas for using Saf-T-Pops as a learning tool.
Winnie the Pooh Saf-T-Pops are being supported by a public relations campaign targeting publications and organizations of interest to parents and educators of young children.
Pops have Vitamin C added for extra nutritional value and come in Pooh Honey Pot, Tigger-ific Orange, Eeyore Blue-berry, Piglet Cotton Candy, Rooberry Red and Wise Owl Apple flavors. The 8-ounce bag has a suggested retail price of $1.79 and is packed 24 to a full color display case or 12 to a non-display case.
Pharmaceutical Process Gives Energy Gum its Punch
Blitz Energy Gum
Schuster Marketing Corp.
Blitz Energy Gum’s technically advanced manufacturing process and energy delivery system preserves the product’s full potency and allows it to work three times faster than coffee or energy drinks, according to Schuster Marketing.
It is the only product of its kind made with a cold manufacturing compressed process done via a pharmaceutical tablet press, which allows for computerized precise dosaging. Caffeine is distributed uniformly under extreme pressure, bonding it to the gum. The absence of heat, found in traditional extrusion gum processing, allows for the active ingredients to remain at maximum levels of efficacy.
Caffeine is absorbed through the membrane on the inside of the mouth during chewing, maintaining 100 percent of the product’s potency, since it doesn’t pass through the digestive system.
Suggested retail price for a pack of 10 2-gram tablets is $1.99. Case packs have 12 eight-count displays.
Ford Unveils Easter Gum and Candy Lineup
Ford Gum & Machine Co. Inc.
Ford’s 2006 Easter line includes Yowser!! Bubble Gum Eggs with Candy Yolks, featuring a bubble gum-flavored, liquid-filled center, individually wrapped for Easter egg hunts and baskets. They come in a 4-ounce bag of assorted pastel colors with a suggested retail price of 99 cents.
Yowser!! Sugar Free Bubble Gum Eggs feature 10 ounces of speckled eggs in an attractive, resealable, clear tub. Pink and blue Hop ‘n Drop Gumball Machines contain eight ounces of pastel gumballs in a 10-inch tall, spiral drop chute dispenser. The best-selling Carousel Carrot Bubble Gum and Carousel Bubble Gum Mini-Eggs Carton single and multi-packs will again be available in 2006.
Sisters Invent Novelty Lollipop
Soda Pop Top
Eagle River USA, LLC
Invented by the Cecere sisters, Laura, Gretchen and Julia, Soda Pop Top lollipops can be screwed on to standard soda bottles, allowing consumers to bathe the candy in soda for a new taste sensation. A clear plastic cover protects the pop both before and after use. Suggested retail price is 99 cents. Soda Pop Tops come packaged in a 24-pop counter/rack display box and a 12-pop clip strip.
A portion of Eagle River USA’s profits will be donated to the Pigeon Forge, Tenn.-based American Eagle Foundation (www.eagles.org), a not-for-profit organization devoted to saving and protecting America’s bald eagles. Its founder and president is the girls’ father, Al Cecere.