THE COMPANY: Annabelle Candy, Hayward, Calif.
THE PRODUCT: Supreme candy bars
THE HOOK: Inspired by the company’s Rocky Road bars, Annabelle Candy debuted a new line of candy called “Supreme.” The new candy bars include flavors Supreme Peanut Butter and Supreme Mocha, each variety containing handmade marshmallow. In addition to marshmallow, the Supreme Peanut Butter bar includes peanuts and peanut butter double-dipped in milk chocolate. The Supreme Mocha includes cashews in addition to marshmallow, double-dipped in dark chocolate.
INGREDIENTS: Supreme Mocha: Chocolate (sugar, cocoa butter, chocolate, emulsifier, natural and artificial flavors), sugar, corn syrup, partially hydrogenated soybean and cottonseed oils, cashew nuts, whey powder, sorbitol, gelatin, cocoa, artificial flavoring, glycerine, salt, lecithin, sodium benzoate.
S.R.P.: $1.99 to $2.29 per bar.