A recent Label Insight study of more than 1,500 consumers discovered “that the vast majority of consumers value product transparency as well as consider a wide array of information about a particular product before making a purchase decision.”
Ken Gronbach’s presentation at the NCA's State of the Industry analyzes Millennials's love of technology and being social.
April 21, 2016
According to the Pew Research Center, “The Millennial generation is forging a distinctive path into adulthood. Now ranging in age from 18 to 33, they are relatively unattached to organized politics and religion, linked by social media, burdened by debt, distrustful of people, in no rush to marry— and optimistic about the future.