Having joined Candy Industry five months ago, I didn’t think I’d attend ISM, the world’s largest trade show for finished confections and snacks, for several years. Editor-in-Chief Bernie Pacyniak, a 30-year B2B news veteran and a 16-time attendee, usually has it covered.
Walker accepted the award on behalf of his siblings, Joe and Marjorie, and all employees of the company. He also thanked their sales partners across the globe and stressed the importance of ISM as an international trading platform.
Flexitarian. White chocolate. Ethical marketing. Retro. The four S’s (Snacking, sharing, simplicity, sustainability). Technology. Those are just some of the buzz words and trends from this year’s International Sweets and Biscuit (ISM) Fair in Cologne, Germany.