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A new report from Juniper Research has found mobile coupon’s global redemption rate will average more than 8% by 2016 - an eightfold increase over the best paper coupon campaigns. Associate Editor Crystal Lindell looks at what this could mean for candy companies.
New Year’s resolution season may seem like the time to give up candy, but it should be just the opposite.
Alas, the Republican presidential primaries have finally brought us some candy-related news. But, when 18-year-old Chloe Thomas asked presidential hopeful Mitt Romney about Pop Rocks, it wasn't just the topic that was off base, but the entire request.
Wanted Ad: Single white female seeks chocolate company that pays fair wages, uses organic ingredients and shares bliss. Willing to buy candy bar if needs are met.
Since 1946, Candy Industry magazine has recognized leaders in the U.S. confectionery industry with the highest recognition possible, the Kettle Award. The distinguished recipients have captured this most coveted award by not only excelling within their companies, but by contributing to the greater good of the industry. It’s virtually a who’s who of past and present professionals who have left their mark as confectioners and business mavens. Learn more about the voting process as well as the annual Kettle Awards Ceremony by visiting our Kettle Awards Website.
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