Bits & Pieces / News / Retailers

Ghirardelli partners with Disney to open new Soda Fountain and Chocolate shop

Retail outlet next to Disney’s El Captan Theatre on Hollywood Boulevard.

Ghirardelli and Disney El Captan Theatre

Ghirardelli officials and Disney characters cut the ribbon at the new Ghirardelli Soda Fountain and Chocolate Shop on Hollywood Boulevard. Photo provided.

The Ghirardelli Chocolate Co. is going to be rubbing shoulders with some genuine movie stars soon.

The chocolate company has partnered with The Walt Disney Studios’ El Capitan Theatre to open the new Ghirardelli Soda Fountain and Chocolate Shop on Hollywood Boulevard.

The shop — which is the first of its kind in Los Angeles — will feature Ghirardelli’s world-famous hot fudge sundaes, shakes, floats and delicious assortment of chocolates and beautifully wrapped gifts.  

To celebrate the opening, Ghirardelli Chocolate and Disney featured a specially created sundae treat on Nov. 22 for the opening of Walt Disney Animation Studios’ new animated movie, Frozen.

And, the chocolate company plans to create original ice cream sundaes for select film releases in the future.

“Families and movie lovers from all over can come to the El Capitan, see a great Disney movie, and enjoy a memorable, delicious after-movie treat,” says Lylle Breier, senior v.p., Worldwide Special Events for Walt Disney Studios Motion Pictures. “We’re thrilled to welcome Ghirardelli Chocolate to Hollywood. Ghirardelli chocolate and a Disney movie at the El Cap: How sweet it is!”

Each guest also will get to enjoy a complimentary sample of the signature Ghirardelli Squares chocolate.

The Ghirardelli Soda Fountain and Chocolate Shop and Disney Studio Store is next to the legendary El Capitan Theatre (6838 Hollywood Blvd.), and is open seven days a week.

“We have been bringing quality chocolate to the public for over 160 years, and this iconic location in the heart of Hollywood is the perfect place to continue the tradition,” says Marty Thompson, president and ceo of the Ghirardelli Chocolate Co.

The new soda fountain and chocolate shop joins the existing Disney Studio Store, which offers an assortment of classic Disney character souvenirs, merchandise from current film releases playing at the El Capitan Theatre, highly sought after collectible pins, and a large selection of Blu-Ray and DVD home entertainment.

The Ghirardelli Chocolate Co. is a manufacturer and marketer of premium chocolate products. The company recently celebrated 160 years of chocolate making.

Incorporated in 1852, it is the country’s longest continuously operating chocolate manufacturer, and one of few companies who control the entire bean-to-bar process. Ghirardelli currently owns and operates 18 retail stores in five states, including the original Soda Fountain & Chocolate Shop located in San Francisco’s historic Ghirardelli Square, and inside Disney’s California Adventure Park at Disneyland Resort.

Ghirardelli’s product line includes its signature Squares chocolate, Intense Dark chocolate, Gourmet Milk chocolate, Ghirardelli Chocolate Bars, other chocolate confections, baking chocolate and beverages. The company also sells a line of premium chocolate, syrups and drinks for the foodservice channel.

Did you enjoy this article? Click here to subscribe to Candy Industry

Recent Articles by Crystal Lindell

You must login or register in order to post a comment.

Multimedia

Videos

Image Galleries

A Venetian Carnival, a Jelly Belly sculpture and gourmet chocolates! Oh my!

Candy Industry takes you into the French Pastry’s School For the Love of Chocolate event in Chicago, held Feb. 25.

Candy Industry Magazine

July 2014 Cover

July 2014

July's issue features an in-depth look at the Brazilian confectionery industry, a review of Interpack, and some more highlights from the Sweets & Snacks Expo.
Table Of Contents Subscribe

Confectionary Sales

Are you noticing an increase in confectionery sales that would led you to believe the economy is finally coming back?
View Results Poll Archive

Candy Industry Store

M:\General Shared\__AEC Store Katie Z\AEC Store\Images\Candy Industry\natural-food-flavors-colora.gif
Natural Food Flavors and Colorants

Although many foods are appealing, and even perceived as natural, in spite of containing synthetic additives, consumer increasingly prefer food products which are fully natural.

More Products

Candy Industry's Kettle Awards

Kettle Awards

Since 1946, Candy Industry magazine has recognized leaders in the U.S. confectionery industry with the highest recognition possible, the Kettle Award. The distinguished recipients have captured this most coveted award by not only excelling within their companies, but by contributing to the greater good of the industry. It’s virtually a who’s who of past and present professionals who have left their mark as confectioners and business mavens. Learn more about the voting process as well as the annual Kettle Awards Ceremony by visiting our Kettle Awards Website

Clear Seas Research

Clear SeasWith access to over one million professionals and more than 60 industry-specific publications,Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.

STAY CONNECTED

fb40   twitter 40    youtube40    linked   Google+