News / Shows

Sweets and Snacks Expo offers new sugar highs, old friends and Nelly

Check out our photos of this year's show!

Sweets and Snacks Expo

This year's Sweets and Snacks Expo is slated to be the largest in the show's history! Jelly Belly greeted vistors as they walked the show floor on the first day, Tuesday, May 21. 

Sweets and Snacks Expo

The Original Gourmet Lollipop Queen also waved to those walking the show floor, as they passed the Original Gourmet booth. 

Sweets and Snacks Expo

The show floor was filled with colorful booths from all the major confectionery companies. Bazooka showed off their Juicy Drop Taffy products, while right behind them the new Ferrara Candy Co. highlighted the fact that Farley's and Sather's and Ferrara Pan had recently merged. 

Sweets and Snacks Expo

Meanwhile, smaller companies such as Simple Square got a chance to show their unusual products off to the masses. The company only uses five ingredients and they try to get most of their flavors from herbs and spices. 

Sweets and Snacks Expo

There also were plenty of demonstrations going on throughout the show floor, including this one by a Sweetworks employee, who was using the company's Sixlets product to decorate a cake. 

Sweets and Snacks Expo

Around 1:30 p.m. though, the place to be was the Just Born booth, near the front of the Expo. 

Sweets and Snacks Expo

The company hosted a press conference featuring David Yale, Just Born's president and coo, and their new Mike & Ike Sponsor, Nelly. 

Sweets and Snacks Expo

As he took the mic, he told the crowd that he's loved the candy since he was six years old, and that it was his allowance money that probably made the company prosper back then. And then he shook his tail feather. Just kidding. 

Did you enjoy this article? Click here to subscribe to Candy Industry

Recent Articles by Amanda Gajdosik

You must login or register in order to post a comment.



Image Galleries

A Venetian Carnival, a Jelly Belly sculpture and gourmet chocolates! Oh my!

Candy Industry takes you into the French Pastry’s School For the Love of Chocolate event in Chicago, held Feb. 25.

Candy Industry Magazine

candy may 2015

May 2015

Check out the May issue, featuring products from Sweets & Snacks Expo, how Enstrom's rebranding looks promising, and more!
Table Of Contents Subscribe

Healthier Food Options

A recent Nielsen report shows that consumers are calling for healthier options from food manufacturers. Do you think consumers will actually buy healthier versions of their favorite candy and snacks if they’re made available?
View Results Poll Archive

Candy Industry Store

M:\General Shared\__AEC Store Katie Z\AEC Store\Images\Candy Industry\natural-food-flavors-colora.gif
Natural Food Flavors and Colorants

Although many foods are appealing, and even perceived as natural, in spite of containing synthetic additives, consumer increasingly prefer food products which are fully natural.

More Products

Candy Industry's Kettle Awards

Kettle Awards

Since 1946, Candy Industry magazine has recognized leaders in the U.S. confectionery industry with the highest recognition possible, the Kettle Award. The distinguished recipients have captured this most coveted award by not only excelling within their companies, but by contributing to the greater good of the industry. It’s virtually a who’s who of past and present professionals who have left their mark as confectioners and business mavens. Learn more about the voting process as well as the annual Kettle Awards Ceremony by visiting our Kettle Awards Website


fb40   twitter 40    youtube40    linked   Google+

Clear Seas Research

Clear SeasWith access to over one million professionals and more than 60 industry-specific publications,Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.