- THE MAGAZINE
- NEW PRODUCTS
The question: “Why did you attend the FPSA Conference?”
One supplier’s answer: “To listen and learn.”
But listen to whom? “As a supplier, I have the opportunity to hear from some of my most important customers who are speaking at Conference,” he answered. “That experience, like the MasterCard commercial says, is priceless.”
The lineup for the 2009 Conference will not disappoint. From the General Sessions to the Industry Council meetings, listening to and learning from the customer are the keystones of the program.
A powerful, one-two punch-presentations by Gary Hirshberg, president and CEO of Stonyfield Farm and Dr. Charlotte Allen, program manager, External Innovation of Kraft Foods-kicks off the Conference.
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